A strategic Analysis of Easycar and Easy group of Companies
Easy car was launched in 2000 by Stelios who was already operating and managing Easyjet which was formed in 1995 by taking a loan from his father, an able Shipping Billionaire. This Entrepreneurship related fire and ability may be family attained but Stelios has proven his capabilities by running Easy group of companies. Although some problems have been faced but it has always been said that failure is just learning for the truly famous and successful. Easycar is a brand that gets a lot of loyal...